ZION 104.1 FM Rocks Scenic Southern Utah! Redrock Broadcasting adds…
R.O.I. of Radio Advertising
For businesses who wonder what kind of Return on Investment they can expect with Radio Advertising, here is the latest research:
Radio network Westwood One wanted to get a sense of the return its advertisers were getting on their investments—it promised as much last fall, when it established ROI guarantees—so it partnered with Nielsen Catalina Solutions to determine how a product in the consumer-packaged-goods realm performed and found that radio delivered $12 in sales for every $1 spent on advertising. – ADWEEK
How about a 12 to 1 return on investment on your radio advertising dollars? We can show you how to achieve it. Our Redrock Broadcasting Radio stations in Southern Utah reach thousands of listeners every day.